Charity is not just an act of kindness but a powerful tool to bridge gaps, uplift the vulnerable, and bring communities together. African Things, a brand that promotes African culture and creativity through sustainable, eco-friendly, and innovative products, embodies the spirit of charity by supporting local artisans and uplifting communities.
Confronting Inequality
It’s a social injustice to see the distance in the standard of living between a 13years of girl living in the suburbs of Ajegunle and a 13years of boy living in an Ikoyi mansion with his parents. One of the most pressing issues worldwide is the economic disparity between the rich and poor. Charity provides a vital avenue to reduce these inequalities. It can help ensure that resources reach those who are in dire need, offering them a lifeline and hope for a better future.
Every purchase made through African Things directly supports individuals who might otherwise struggle to find sustainable employment. This is particularly important in a continent where unemployment rates are high, and access to fair-paying jobs can be limited.
Promoting Education and Skill Development
Many charitable organizations focus on providing children with access to education, ensuring that they have the necessary tools to succeed in life.
Similarly, African Things uses its profits to invest in skills training programs for artisans. These programs help individuals hone their craft, improve their product quality, and find new markets for their goods.
Building Stronger Communities
African Things is an excellent example of how charity can build stronger communities. One of the most profound effects of charity is its ability to bring people together, fostering unity and solidarity.
By creating a market for African-made goods, the company connects consumers around the world with local artisans, bridging cultural gaps and fostering a sense of shared humanity.
Creating a Sustainable Future
Charity is evolving beyond simply offering financial aid to focus on long-term solutions that consider environmental impact. African Things has taken significant steps in this regard by promoting sustainable and eco-friendly products. Many of their goods are made from recycled or locally sourced materials, ensuring that the production process leaves minimal ecological footprints.
Supporting charities that focus on sustainability is vital for creating a future where both the environment and communities can thrive. Consumers who choose products from African Things are making an ethical decision that not only helps people but also protect the planet. This holistic approach to charity and business ensures that future generations will inherit a world where resources are used wisely, and everyone has an opportunity to succeed.
SOME CHARITY ORGANIZATION AFRICAN THINGS WORKED WITH DURING THE YEARS
UNICEF, THE RISING HOPE INITIATIVE, SENATOR GOD’SWILL AKPABIO DEVELOPMENTAL INITIATIVE, SIR OKEY BILLY OKOYE FOUNDATION, NIGERIA HUMANITARIAN FUND AND LOTS MORE.
Conclusion
Whether through direct financial aid, education, skill development, or environmental sustainability, the importance of charity cannot be overstated. African Things exemplifies how charity and business can work hand-in-hand to create lasting impact. By supporting local artisans, promoting sustainable practices, and fostering economic independence, the company is helping to build a future where communities are empowered and inequalities reduced.
Every purchase made from African Things is not just an investment in beautiful African products but an investment in humanity and a better, more equitable world.
We currently supply to over 26 retail outlets including Spar(Park ‘n’ Shop), Game, Mega Plaza, Terra Kulture, School Kit, Konga and many more.
Lagos Office:
Banex Mall, Akiogun Rd, Oniru Lekki, Lagos – Nigeria.
Google Map Link – African Things Lagos
Phone: +234 816 672 5362.